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Building a creative ident for a series of creative events. Helping increase engagement across the University.


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Organised and led by Sheffield Hallam University, the series of Creative Writing Masterclass events help bring acclaimed authors to the city to discuss their work. 


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Deliverables:

Brand Identity

Illustrations

Social Media Campaign

Poster Campaign



Building on the theme of creativity through writing, a series of illustrations, branding and a typography system were created to aid the University in creating marketing assets for such events. 


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Using Format